This book is required reading if you’re trying to build a newsletter.
Newsletter Ninja was recommended to me by Amy Tasukada, maven of Japanese-Influenced Gay Fiction. Amy knows her stuff, and she’s so nice you’d never guess how much she enjoys thinking of gritty gangster plots for her Yakuza Path series. *Shrugs.* That’s writers for you. Click on this link to see an example of what Amy learned and uses to grow her newsletter.
What makes Newsletter Ninja valuable is how entertaining it is, while being packed full of actionable information. Since I started following Labreque’s advice, I have gained more readers and sold more books. That’s what it’s all about.
I’ve been blogging, publishing, and had a newsletter for years, and it is this book and Amy Tasukada’s presentation that are why I’m seeing growth. No matter what stage you are in, this book will help you get to the next one.
I took 17 pages of notes when I read the book. I’ve reread those notes before sending out a newsletter because the passion Labreque describes comes through in her writing. She’s a heck of a writer.
Check out her Newsletter Ninja website for a taste and to see what she’s got going on there.
Here’s an insider tip of my own that helps me think about what to write in each newsletter – what am I talking to my family, friends, students, and colleagues about? How am I talking about it? That’s golden for me. Get conversational with your newsletter subs and let them get to know you, so they will want you to get to know them.
Speaking of newsletters…
*This post is not sponsored.